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Sahem Studio

Case study 03

Rimal Café: content with a consistent look, every week

A café in El Oued that wanted an account that felt like the place and brought people in.

Client
Rimal Café
Sector
Cafés & restaurants
Services
Social mediaMotion
Year
2025
Rimal Café social media post grid

01 · The challenge

An active account with no personality.

Posts were random photos in different colours and fonts, and posting stopped whenever the team got busy.

The owner wanted people to recognise the café from its posts before they ever visited.

02 · The approach

Sand-coloured templates, and a monthly plan that keeps going.

We designed post and story templates in the café’s colours, and a monthly plan mixing offers, products and moments in the place, plus short animated clips.

  • Discover
  • Plan
  • Design & build
  • Launch
Rimal Café — key screen
Rimal Café — on mobile
Rimal Café — on mobile 2
Rimal Café — detail
The post grid with the new templates, and frames from the monthly plan.

03 · The result

An account with a consistent look and regular posting that introduces the café before the visit.

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